“Chula” is a Spanish term of endearment meaning “cutie”, “beautiful”, or “lovely.” Charmers were practitioners of folk magic that specialized in supernatural healing. I have always wanted to help people in some way, shape, or form but wasn’t quite sure how. It wasn’t until recently that it dawned on me I could combine my love for the occult, crystals, style, self care, and helping people into my own business. Everything I make I put an abundance of thought into and they are created with the intention to best serve those that feel called to use them. I hope my items make you feel good or help in some way!

Instagram: https://www.instagram.com/chulacharmer/

Owner: Yvonne Rangel